Sep 12

NHHC Logo Design Submissions – Tell Us Your Choice

Thursday, September 12, 2013 9:27 AM


After three quick months of open and fierce competition to help inspire Naval History and Heritage Command’s next logo, we’ve compiled all 40 submissions. We have to say, there isn’t one that didn’t get us thinking – great work contestants!

Now it’s your turn: Tell us what you think! Do any of them have the stuff to knock off the reigning NHHC logo?

Click here to view the NHHC logo submissions:

Of course, we are assembling a panel here to examine all the submissions, but determining what defines U.S. Navy history and heritage is everyone’s job. We think highly of your opinions — so share ’em with us and the group here. We’re eager to hear from you – and we’ll be sure to pass on any thoughts or suggestions you have to the panel members and the Director of NHHC.

We’d ask that in the commentary section below, you choose one favorite design — or designs — that you believe best represent Naval History and Heritage Command and how its work and services are relevant in today’s Navy. Please include your comments, thoughts, suggestions and perhaps areas for improvement on the design.

We’d be remiss if we didn’t mention how truly honored we at NHHC are by the depth and breadth of thoughtful work by the designers. The Logo Contest allowed us to see a wide range of talent, new interpretations on what our command represents, and a host of new branding opportunities to consider. We are deeply grateful to all of you who participated and to those who have viewed and supported this effort online.

OK – get crackin’ and tell us what you think!

Your vote may help us find a new look! Thanks.

Your vote may help us find a new look! Thanks.

  • Jeffrey Case

    Rope Eagle defending Anchor with chain

  • William Howe

    I have read about, and looked at length, all examples.All examples were very good and I’m sure took a lot of thought and planning. My selections are in numerical order. Number 1: Good historical choice. Of the five examples, I like the center design or the one in the box at the lower right. If selected, the established date needs to be corrected. Number 7: I agree with the description, keep it simple. The words at the bottom need to be made larger, which could mean some rearrangement of them. Number 29: Very powerful. Of the five examples, the top left would be my pick. This logo should be all one color. Thank you for the opportunity to participate in this selection process.

  • Liz Murphy

    #7, hands down. Simple but creative.

  • DennisB

    31: Simple, evocative, powerful & dignified

  • Angela Crews McCleaf

    Design #2 has a typo….should be sextant, not Sexton. Just FYI = )

  • Angela Crews McCleaf

    I like #1 because of the historical significance, but LOVE LOVE LOVE #7–clean, classic and as a logo, would stand out and is easily identifiable.

  • Greg Quigley

    20,23,31. It would be easier if you put them in an expandable pdf format to be able to look at them all with a degree of leisure. Also, your logos have a particularly US flavour which is OK if you intend to keep that as the focus. However, if you wish to broaden the content and membership, you may wish to make the logo more generic. There are advantages and disadvantages to both. The disadvantage of a wider focus potentially waters down the depth of analysis, while the advantage of one is drawing upon a wider group which could improve research and enrich content. I am personally ambivalent and would lean toward not trying to be all things for all people.

  • James Bordonaro


  • A. R. Buono

    In design number two, the design depicts a sextant, not a “sexton,” as described. One of the above is a tool for navigation, the other is the title given to the custodian of a church. A polished version of design number three would look nice, especially if a submarine incorporated into the design (such as a totally rad-looking diesel sub) and maybe the frigate were more representative of the USS Constitution, since she is a ship whose existence in the present serves to preserve naval history and heritage.

  • TinDC

    7, 9, 27 or 29.

  • Steve Mckinney

    #5 looks very good

  • mike

    A line drawing of the first USS Essex, a simple one with little or no detail.

  • Lee Morgan

    In order: Nos 2, 8, 24 (ship) and 29. Was that an F9F-8 in No. 19?

  • I think the strongest ones are #3, #7, and #37.

    #3 has an strong layout, includes a lot of elements without getting cluttered. I think it would make a beautiful vector graphic.

    #7 is perhaps my favorite, it’s a very unique, modern, and easy to identify.

    #37 is powerful. Being picky I would like to see the American Flag in place of the purple and “Naval” in place of “Command”, but it’s very well done.

    Hope this helps, I’m a Graphic Designer and Community Manager at

  • K. Bishop

    #2, very clean. Not a lot of fussy, dated, trendy or overlapping graphics. Classical concept covering the entire navy, not bouncing around air, surface, subs.

  • Bert Shoemaker

    Number 5 comes to life with pictures of the “White Hats”, but the majority of the designs were excellent!

  • Robert H. Rositzke

    I vote for #5